It has the equivalent of over 26 football pitches worth of shops, boutiques and restaurants including the new Selfridges store, housed in one of the most striking and unique buildings anywhere in the world.
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Birmingham has developed its reputation as ‘ Europe’s Meeting Place’, attracting over 40% of the U K’s total conference trade, and over 25 million visitors a year. Festivals and Events The city hosts many festivals including an International Jazz Festival in the summer, a Film and Television Festival, Comedy Festival and ‘ Arts Fest’ in the autumn.
Broad Street is regularly used as a backdrop for street parades and other lively spectacles and throughout the year the Arcadian Centre in Chinatown is the setting for a variety of street entertainment and themed weekends.
The NEC and NIA host many of the country’s major events and exhibitions including The Motor Show, Clothes Show Live, Crufts and the B B C Good Food Show.
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